EPB will host its annual holiday window unveiling on Wednesday, November 26, at 5 p.m. at its Main Office in downtown Chattanooga. This community tradition originated during the World War II era (early 1940s), initially serving a patriotic purpose by promoting war bonds and featuring themes related to the war.
In those early years, the windows also displayed electric appliances offered by EPB.
This year’s newly designed seasonal displays will be showcased in the street-level windows at the Market and Broad Street location, with the new theme set to be revealed at the unveiling ceremony. The decorated windows have become an unofficial symbol marking the beginning of Christmas celebrations in Chattanooga and will remain on display through New Year’s Day.
The festivities extend beyond the window displays. In partnership with the Better Business Bureau of Southeast Tennessee and Northwest Georgia and the City of Chattanooga, EPB brings the Festive Forest to life in Miller Park, located across Market Street from the main office. The illuminated park features decorated trees and walkways that enhance the downtown atmosphere throughout the holiday season.
Both the window unveiling and the Festive Forest are free and open to the public, inviting residents and visitors to participate in what organizers describe as a tribute to the city’s enduring community spirit. EPB, a Chattanooga-based provider of energy and communications services, serves customers across a 600-square-mile service area. The utility has gained national recognition since launching its community-wide, 100 percent fiber-to-the-home network in 2010, offering advanced smart grid services and what it bills as the world’s fastest residential internet, with speeds currently available up to 25 gigabits per second.